diff --git a/frontend/server/api/omni/telegram/business/webhook.post.ts b/frontend/server/api/omni/telegram/business/webhook.post.ts
index 7e4c84c..8b6a39f 100644
--- a/frontend/server/api/omni/telegram/business/webhook.post.ts
+++ b/frontend/server/api/omni/telegram/business/webhook.post.ts
@@ -1,5 +1,6 @@
 import { getHeader, readBody } from "h3";
 import { prisma } from "../../../../utils/prisma";
+import { telegramBotApi } from "../../../../utils/telegram";
 import {
   extractLinkTokenFromStartText,
   getBusinessConnectionFromUpdate,
@@ -61,6 +62,13 @@ export default defineEventHandler(async (event) => {
       },
     });
 
+    if (chatId) {
+      void telegramBotApi("sendMessage", {
+        chat_id: chatId,
+        text: "CRM: связка аккаунта получена. Теперь подключите Telegram Business в настройках Telegram, затем вернитесь в CRM и обновите статус.",
+      }).catch(() => {});
+    }
+
     return { ok: true, accepted: true, type: "start_link" };
   }
 
@@ -123,6 +131,13 @@ export default defineEventHandler(async (event) => {
       prisma.telegramBusinessConnection.delete({ where: { id: matchedPending.id } }),
     ]);
 
+    if (businessConnection.userChatId) {
+      void telegramBotApi("sendMessage", {
+        chat_id: businessConnection.userChatId,
+        text: "CRM: Telegram Business подключен. Теперь входящие сообщения будут появляться в CRM.",
+      }).catch(() => {});
+    }
+
     return { ok: true, accepted: true, type: "business_connection" };
   }